Going by the giddy coverage in the media, shining India 's lustre seems derived entirely from its booming info-tech sector to the exclusion of all others. To put it in perspective, India 's IT sector accounts for a meager 0.5 per cent of the world market share, but it is still considered the crown jewel of India 's success story.

In contrast, India 's diamond industry handles 80 per cent of the global polished diamond market, and earned $8 billion last year (compared to software's $ 10 billion.) So why do we hear so much about IT and so little about the diamond business?